SEO & Blogging
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Google Analytics adds AI insights and multi-channel budgeting to the home page
Google Analytics is adding AI-powered insights to the Home Page and rolling out cross-channel budgeting (beta), moves designed to help…
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How AI is reshaping what ranks in search
In the early days of SEO, authority was a crude concept. In the early 2000s, ranking well often came down…
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Paid search click share doubles as organic clicks decline: Read
Organic search clicks are declining in a big way – and it’s not just Google’s AI Overview. The average share…
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How to Win at SEO in 2026: Start with Your Audience
My first tip for 2026 is the same tip I would have given in 2016: win sales first for viewers.…
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Microsoft releases the Performance Max learning method used
A new applied learning approach from Microsoft Advertising is designed to help marketers get more value from Performance Max campaigns…
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Insurance Social Media Marketing – GetSocialGuide
Social Media Content: A Powerful Tool for Insurance Agents Social media content is a great tool for insurance agents to…
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Airbnb claims that traffic from AI chatbots converts better than Google
Traffic from AI chatbots converts at a higher rate than traffic from Google, according to Airbnb CEO Brian Chesky. He…
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Metrics Are Killing Your Program Strategy
Programmatic doesn’t fail because the technology is flawed. It fails because of what we chose to develop. We’ve built a…
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How to create a persona GPT for SEO audience research
In a perfect world, you would call a top customer to pick their brain about a piece of content. But…
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Promote Your Blog – GetSocialGuide
5 Ways to Improve the Ranking of Your Blog Posts Blog posts are important in digital marketing strategies. They help…
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