Scope creep doesn’t seem like just one bad conversation. Instead, it comes in a dozen smaller ones. Each unpaid request…
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Google is rolling out AI content labels within Asset Studio, giving advertisers a new way to disclose when image and…
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Spend enough time learning about the future of Search and it’s easy to come away thinking everything is changing. AI…
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Google is making passkeys mandatory for users who generate OAuth 2.0 renewal tokens through the Google Ads API, as part…
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ChatGPT Ads is rolling out a slate of new tools for advertisers focused on smart bidding, improved measurement, budgeting, and…
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Search is changing rapidly, and uncertainty around AI search, search engines, citations, and zero-click search has left some companies wondering…
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Google said AI Max is opening up “billions” of previously unmonetized searches for ads, giving Alphabet a clear path to…
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Yelp is licensing its reviews, ratings, photos, and business information to OpenAI, giving ChatGPT access to real-time local recommendation data,…
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Google has been pointing to the demise of Dynamic Search Ads (DSA) campaigns. At first, Performance Max looks like it…
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A consumer wants organic wheat flour. It doesn’t open your app. He typed nothing into Google. You ask the AI…
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