YouTube is growing Ask YouTube AI search for logged-in US desktop users
YouTube Expanded Ask YouTube for signed-in US desktop viewers age 13 and older to move its interactive experience past the Premium test only.
What is Ask YouTube? Ask YouTube allows users to type natural language questions into YouTube’s search bar and get answers that include text, video clips, long-form videos, and short. Users can also ask follow-up questions to improve results.
Access is increasing. When YouTube announced the test in April, Ask YouTube was limited to US YouTube Premium members age 18 and older who opted in via youtube.com/new. On July 6, YouTube extended it to US logged-in viewers 13 and older using English-language desktop search.
- Logged-out viewers and supervised accounts are always excluded.
- YouTube said it will roll out the feature to more devices, languages, and users worldwide in the coming months.
Standard YouTube search is endless. Users can switch back to traditional video effects with a click Everything on the Ask YouTube results page or by returning to the homepage. Ask YouTube remains a separate search option instead of the standard YouTube search.
Views count for creators. YouTube said videos featured in Ask YouTube Answers give creators another way to get discovered.
- Views from Shorties, videos, and previews shown in Ask YouTube’s Answers count toward overall viewing metrics and YouTube’s partner program merit. Featured videos also show the video title and channel name.
- YouTube said creators can improve their chances of appearing by publishing unique, high-quality content with clear chapters and descriptive titles. Those signals help its systems match video segments with viewer queries.
Why do we care. YouTube puts chat search in front of the largest group of US desktop users. Your videos may need specific titles, chapters, and segments that answer specific questions well enough to appear on YouTube’s Ask Answers.
How it looks. Here’s a GIF of Ask YouTube in action:
An announcement. Try the new chat search with Ask on YouTube
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